"Every writer is engaged in branding and marketing to some degree, sometimes without even knowing it. I don’t think it will change what it means to be a graffiti writer but hopefully it will remind people of what being a graffiti writer once meant. Every generation gets softer and softer, with the Internet and limited edition drippy corporate collabos a lot has been lost. Graffiti and what you see on the walls is the voice of the people. A writer is an outlaw who risks their freedom to express themselves and make their voice heard. A writer is not a clown on a corporate stage; real writers are on the rooftops, in the streets and in the tunnels. Tags and throw ups let the system know that we are not mindless obedient serfs. Do I aim for people to stop doing throw ups and write nothing but political slogans? No, of course not. Tags and fillins are the essence and I hope they always exist, but hopefully writers will realize that it’s also possible to advertise something beyond their own egos. The main point of this project though, is not to change what it means to be a writer; it’s to change what it means to be a human being and to encourage everyone to step their game up." - BNE Grow up, go paint, most of you will go on to live your lives in obscurity and do absolutely nothing positive for the world but - for the few of you who actually have talent, good luck.